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In order to provide customers with access to Coca-Cola goods from the convenience of their homes, Jumia, the top e-commerce platform in Africa, recently announced a partnership with Coca-Cola Africa Operating Unit.

 Through the Jumia platform, consumers who choose to shop online will have access to a consistent supply of Coca-beverage Cola’s lineup, and the relationship will ensure that they receive their orders as quickly as possible. 

The change will assist quicker product delivery and expand the variety of products accessible on Jumia. Additionally, customers will benefit from savings of up to 20% on Coca-Cola orders as well as promotions like “buy one, get one free.” Nigeria, Egypt, Kenya, Morocco, Côte d’Ivoire, and Uganda would be the first countries to receive the rollout.

We are pleased to partner with Jumia as we strive to meet the needs of consumers across Africa by making our beverages available for delivery to their homes when they need them. Through this, we will be offering an alternative for easy and fast access to Coca-Cola brands across several beverage categories to hydrate and refresh

Minas Vourodimos, Vice President for Customer & Commercial Leadership- Coca-Cola Africa Operating Unit

Since the COVID-19 outbreak, there has been a discernible uptick in purchasing of commonplace goods on Jumia as more people than ever before continue to favor online shopping. 

According to the Jumia Africa e-Commerce Index 2021 study on African e-commerce, the sector of groceries and daily necessities is quickly expanding on Jumia.

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